Your managed campaign
ActiveFrom chosen market to new enquiry
IndustryWindows & doors
CoverageYork + 3 areas
DeliveryExclusive enquiries
Managed customer acquisitionMore customers.
More customers.
Better enquiries.
Built differently.
Tell us what your business does and where you want to grow. We build and manage the campaigns, qualify the interest and send exclusive enquiries directly to you.
✓No long-term contracts✓Pause when you are busy✓One enquiry. One business.
Replacement windows
- Location
- York, YO30
- Timeframe
- Within 4 weeks
- Ownership
- Homeowner
- Delivery
- Exclusive
WindowStandard
The customer sees a trusted national brand. DemandOS manages everything behind it.
DemandOS Partner Console
Illustrative example Campaign active
Campaign funding£3,800Total funded — you set the budget
Ad spend deployed£1,350Of your £2,660 advertising budget
Enquiries delivered16Exclusive
Current cost per enquiry£84.38Changes with the market
Recent enquiries
New enquiry · Full house windowsYork · YO31 · Within 4 weeks
New enquiry · Bay window replacementLeeds · LS17 · Ready to book
New enquiry · 4 casement windowsHarrogate · HG2 · This month
Campaign control
Advertising budget deployed ⓘ£1,350 of £2,660
YorkActive
LeedsActive
HarrogateActive
WakefieldActive
Advertising budget (70%)£2,660
Platform fee (30%)£1,140
Live cost per enquiry£84.38
Today's average click cost£2.71
How funding works: you fund your campaign balance and we deploy it. 70% of your funding is your advertising budget, invested into managed advertising on your behalf; 30% is the flat platform fee that covers your national brand, campaign management, qualification, delivery and the Partner Console — the same split for every partner, published openly. Example shown: £3,800 total campaign funding; you set your own budget. Advertising costs change continuously depending on demand, competition and location, so the cost of each enquiry will naturally vary. Your Partner Console provides complete transparency, allowing you to see exactly how your budget is being used, every enquiry delivered and the live cost of customer acquisition as your campaign runs.
Complete transparency
See every enquiry. Track every penny. Stay in control.
The Partner Console gives you a clear view of campaign funding, advertising spend, enquiry delivery, live acquisition costs, active areas and performance — without hidden fees or mystery reporting.
Track everything
See campaign funding, advertising spend, live acquisition costs, every enquiry, every selected area and every delivery.
Stay in control
Top up, pause, restart or expand into new towns whenever your capacity changes.
However you prefer to work
Use the console every day, or ignore it completely and let us deliver each enquiry directly to you.
Prefer to stay out on the tools?
We can send every new enquiry directly to whichever channel suits your business — sent directly via WhatsApp, SMS, email or phone notification as soon as each enquiry is qualified.
No new software to learn. DemandOS adapts to how your business already works, with instant delivery and a full audit trail in the console.
Live enquiry visibility
Illustrative interface
Follow every enquiry from delivery to outcome.
New enquiry received
Delivered to WhatsApp
Delivery confirmed
Customer contacted
Outcome recorded
More than enquiries
Build a business that does not rely on luck.
DemandOS is designed to give good local businesses more certainty, less wasted time and the confidence to grow at the right pace.
Keep your diary full.
Build a steadier flow of suitable local work without spending every evening chasing it.
Grow at your own pace.
Add areas, increase budget or pause delivery whenever your capacity changes.
Stay in complete control.
See what is happening, understand every cost and make changes without long-term lock-in.
Illustrative platform activity
Window enquiry delivered · York
Campaign topped up
Coverage expanded · Harrogate
Partner paused campaign
Simple by design
Three steps to more customers.
No complicated software and no marketing maze. You choose the opportunity; DemandOS takes care of the work behind the scenes.
1
Tell us your industry.
Choose the service you provide and tell us enough to understand the customers you want.
DentalLegalHeatingWindowsAccountancyRemovals
2
Choose where you want customers.
Select the towns and areas where your business is ready to grow.
York SelectedLeeds SelectedHarrogate SelectedWakefield Selected
3
We take care of everything.
We create the brand and campaign, qualify the interest and route each enquiry exclusively to you.
Advertising
Qualification
Consent evidence
Exclusive routing
Top up when you want more workIncrease activity when you have capacity.
Pause when you are busyStop activity without penalties or awkward commitments.
No contractsYour campaign stays flexible around your business.
Why we do not chase volume
More enquiries is not the same as more work.
Any marketer can double your enquiry count by Friday. Broaden the keywords, drop the qualifying questions, bid on the cheap terms, and the number goes up. So does the number of people who wanted something fixing, or who live outside your patch, or who were never going to spend what you charge.
Lead companies do it because they are paid per lead. More leads is more revenue for them, whatever happens after they send it. That is not a comment on anyone’s character — it is simply what their pricing rewards.
We are not paid per enquiry. Our share is a fixed part of your budget, so sending you a hundred poor enquiries earns us exactly the same as sending you twelve good ones — except that the first version ends with you stopping.
We only earn while you keep funding, and you only keep funding while you are writing business. That is the whole of the alignment, and it is why we would rather send you fewer and better.
We are not a lead supplier. We are the marketing arm of your business, and our job is to keep you fuelled.
Every Monday
One email. Money in, money out, and what arrived.
Most agencies will not show you this, because the gap between what you pay them and what actually reaches Google is the part they would rather you did not look at. When a week is a bad one, you will see that in the same email.
What you put inFunding, the split applied, and the balance remaining
What went outAdvertising spend, to the pound, for the week and cumulative
What arrivedEnquiries delivered, and where each one came from
What it costYour measured cost per enquiry, as measured — not forecast
No impressions. No engagement. No chart of clicks.
Before anything switches on
The first two weeks.
Your campaign does not go live the day you fund it. The first fortnight is research and build — the part that decides whether the rest works. Nothing comes out of your advertising budget during it.
Week oneResearch
Search volumes in your areas, what the terms actually cost, who else is bidding, and what an enquiry is realistically going to cost you.
Week twoBuild
Campaigns, keywords, negatives, tracking, and a test enquiry sent to your phone so you see one arrive before a real one does.
ThenLive
The campaign goes live and your advertising budget starts being spent — not before.
There is a minimum funding level, and it is not a number we pick. It is worked out from what an enquiry costs in your trade and your areas, and from the point at which a campaign has enough data to stop wasting money on the wrong clicks — so it lands differently for every trade. We show you the figure and how we got there before you commit.
The brands
Live now, with more opening.
Each vertical runs as its own national consumer brand. Homeowners deal with the brand; you receive the enquiry.
LiveWindowStandard
Windows and doorswindowstandard.co.uk →
LiveSprayStandard
Spraying and surface renovationspraystandard.co.uk →
OpeningRoofStandard
Roofing
OpeningBoilerStandard
Heating
How the DemandOS network grows
Four acquisition engines working together.
DemandOS is designed to expand systematically—not by relying on one source of new partners.
Partner referrals
Existing partners can introduce another suitable business and receive £50 advertising credit once the referral becomes an active partner.
Affiliate scheme
Consultants, agencies, accountants and other trusted introducers can earn rewards for helping suitable businesses join the network.
Revenue reinvestment
A proportion of net revenue is reinvested into Meta and other partner-acquisition marketing, continuously strengthening coverage.
Built for long-term growth →Intelligent discovery
Our discovery engine identifies suitable businesses and underserved locations using official public data, so DemandOS can make relevant, proactive introductions.
Explore the network →Founding partner programme
Early access without discounted economics.
Founding partners receive practical advantages that reflect their early commitment—while the commercial model remains consistent and sustainable.
Important: founding status does not change the governing economics or create a discounted platform fee.
Founding partner advantages
Designed to help strong businesses establish early local coverage.
✓First pick of launch towns as coverage opens
✓Priority campaign onboarding and setup
✓Closer launch support and feedback access
✓Direct input into how the platform develops
Built on money truth
You don’t have to trust us. You’ll trust what you can see.
DemandOS will not present unmeasured results as measured performance or manufacture credibility that does not yet exist.
✓
One enquiry. One business.No shared lead marketplaces.✓
Visible campaign controlsTop up, pause and manage coverage.✓
Consent evidenceTimestamped wording and privacy versions.✓
Reconciled recordsPartner and platform views use the same source data.✓
No invented testimonials. No animated fake performance.
Until real operational evidence exists, any examples are clearly labelled examples. Live results will only be presented once they are genuinely measured.
Start with three simple answers
Tell us what you do and where you want to grow.
This begins the partner conversation. It is not a contract and does not commit you to funding a campaign.
DemandOS is built in Yorkshire. When you get in touch, you talk directly to the founding team — not a call centre.
- ✓Choose your industry
- ✓Choose your preferred locations
- ✓Tell us how to contact you